Author > Scott McLaren

Scott McLaren is the Chief Marketing Officer of Fortegra where he helped spearhead the company's relaunch and integration of subsidiary companies for a more cohesive and vertical organization. Prior to joining the Fortegra and Automoblog family, Scott served as Director of Global Customer Relationship Management and Digital Marketing at GM, where he defined and promoted CRM capabilities, customer center initiatives, and digital marketing strategies for GM in the global market. Scott has a bachelor's degree in Communications from the University of Michigan, an MBA from the University of Phoenix, and has assisted advisory boards for the likes of Google and the Society of Digital Agencies.

Posts by Scott McLaren